August 2026
In a real incident, half the radio traffic is people describing where they are, and describing it badly. “Near the loading bay. The otherloading bay.” Every minute spent triangulating a verbal description is a minute not spent helping. A dot on a map ends the conversation.
whoot. now puts one there. When someone opens their alert response link and chooses to share their location, their position streams to the incident map, live. Operators see pings that update in real time, trails that show where each person has been, and a picture of the whole incident that a wall of text messages could never provide.
Every position also carries its what3words square: three words you can read straight down a phone line to emergency services, with no grid references to mistype. Under pressure, three words beat sixteen digits every time.
People on the whoot. mobile apps can go further: continuous background sharing on iOS and Android keeps their position reporting with the phone in a pocket and the screen off, with a pause switch that is always one tap away. And because location and alerting are one system, operators can draw a free-hand shape on the map and alert exactly the people inside it.
What live location adds to the incident map, and how it stays in the right hands.
Location is the most sensitive data a safety system touches, and we built this feature as if that were the whole specification. Sharing starts with a clear, explicit tap, never silently and never by default in the background of someone's day. A pause control travels with it everywhere. Positions go to your incident operators and nobody else, retention is capped per workspace, and anyone can register an objection. The result is a capability your people can genuinely trust, and that is the only kind that works when it matters.